Hibisbloom — Abigail Lynn Arts

Hibisbloom - West African Hibiscus Beverages

The Hibisbloom Story

Since its launch in 2019, Hibisbloom has been the provider of authentic, African inspired hibiscus based drinks, concentrates, and frozen delights. Upon moving to America, Hibisbloom’s CEO, who was born and raised in the Ivory Coast, was surprised to see how little African food, and more specifically, African beverages were present in the United States. This inspired the CEO to found Hibisbloom, focusing on using real ingredients and real hibiscus flowers directly from Africa.

Hibisbloom has from the start been more than just a product, it is a blissful, sweet, memory making experience that comes from sharing a good drink with friends and family.

Initially, all Hibisbloom drinks and mocktail concentrates were sold in returnable glass bottles. While the drinks themselves have shifted to being manufactured and sold using recyclable cans, the concentrates are still sold in glass bottles, maintaining that original authentic charm.

The Hibisbloom Mascot / Logo

What originally began as a representation of the company’s founder, the Hibisbloom Logo has become a mascot for the brand and a character herself. She embodies the free, relaxed spirit that overcomes the consumer who experiences Hibisbloom, and has branched out to become the brand’s most iconic element.

She is the face of every drink, every flavor, every experience, every memory. She is present in Hibisbloom’s other products, such as popsicles, Jello, CBD shots, and more!

As more flavors have been added to the Hibisbloom menu, the mascot has changed her hair and the flowers and ingredients she wears, creating a whole range of looks for this mascot.

Here’s an example of how far the classic, original mint flavor has come over the years! It started in a glass bottle, then switched to narrow, 12oz cans in 2022 after drinks were given carbonation and began to be sold in stores!

First Glass Bottle Label - 2020

12oz Evolved Label - 2022

Current Label - 2025

The Flavor Lineup

Hibisbloom has a wide range of flavors, originally starting with Cavally Mint, Savanna Cinnamon, and Cascade Vanilla! These three flavors are the staple of Hibisbloom, and remain long time favorites of customers. Today, Hibisbloom sells 9 flavors, some of which are seasonal and even more are in the works!

One of the delights of working with Hibisbloom since the beginning has been being such a major part of the brand’s growth. Hibisbloom and my designs for the brand have been around for six years now, and these are the most current label designs as of 2025!

I’ve had the pleasure of creating every illustration for the brand, which are used on the actual packaging, social media, and more! This both compliments the digitally painted style of the logo I created for the brand, and gives it a high end, professional flare to its tone and presentation.